AI, made to measure for your business.

DigitalEd helps small businesses in the Midlands answer more customers, chase fewer invoices and lose fewer hours to admin, using AI that is set up for you and explained in plain English.

Most small businesses don't need more software. They need their hours back.

The tradesperson answering calls from a ladder. The invoice retyped from an email. The reviews nobody has time to reply to. These are jobs AI does well today, and I set it up around your tools, your voice and your budget, not the other way round.

What I help with

  • Phone and chat answering

    For trades and hospitality. An assistant that picks up calls and messages when you can't, takes the details, books the job or the table, and passes anything tricky straight to you.

  • Quotes, invoices and scheduling

    An enquiry comes in, a quote goes out, the job is booked, and the invoice is sent and chased, all working with the tools you already use.

  • Reviews and social media

    For tourism businesses. Replies to reviews and posts drafted in your voice and ready for you to approve, so the busy season never buries your reputation.

  • Simple customer follow-up

    For local shops. Keep your customers in one place, with automatic thank-yous, review requests and reminders to bring them back.

  • Websites, made to measure

    A clean, modern site that explains what you do in plain English, built to actually bring in enquiries. This site is an example of the kind of thing I build.

Up a ladder. Phone ringing.

Here is what phone answering looks like in practice. A plumber is mid-job when a new customer calls. The assistant picks up, books the visit into his diary and sends him a summary. He finishes the job without touching his phone.

1:48call length
0times he stopped work
3things done for him
Sam's PlumbingIncoming call, 10:14
ASSISTANT
  1. CALLERHi, my kitchen tap's been dripping all week. Could someone come out?
  2. ASSISTANTSorry to hear that. Sam's on a job, so I'm taking his calls. Can I take your name and where you are?
  3. CALLERJo. I'm on Station Road.
  4. ASSISTANTThanks, Jo. Sam's free Thursday 9 to 11am or Friday after 2pm. Which suits you?
  5. CALLERThursday morning, please.
  6. ASSISTANTYou're booked for Thursday, 9 to 11am. I'll text you a confirmation now.
  7. Added to Sam's diary
  8. Confirmation text sent to Jo
  9. Summary sent to Sam
Example call. Names are made up.

How it works

  1. 1Listen

    A free chat, in person or by phone, about where your week actually goes. No slides, no jargon.

  2. 2Map

    I find the one or two places where AI will save you the most time, and send you a fixed-price quote.

  3. 3Build

    A working version in your hands within weeks, connected to the tools you already use.

  4. 4Support

    I show you and your team how it works, keep an eye on it, and adjust it as your business changes.

About DigitalEd

Plain English, fixed prices, and nothing you don't need.

Ed, who runs DigitalEd

I'm Ed, and I run DigitalEd from here in the Midlands. When you get in touch, you deal with me.

DigitalEd is built for the businesses that keep the Midlands running: trades, hospitality, tourism and local shops. I'm taking on my first few clients at introductory prices, and if it goes well I'd be grateful if you'd tell others.

  • Fixed price, agreed before I start.
  • Start small, so you see it working before you commit further.
  • Your customers' data is handled under UK GDPR. Read the privacy policy.

Fair questions

Do I need to be good with technology?

No. I set everything up, connect it to the tools you already use, and show you and your team how it works in plain English. If something needs changing later, you tell me and I change it.

How much does it cost?

Every job has a fixed price, agreed before I start, so there are no surprise bills. I'm taking on my first few clients at introductory prices.

Will my customers know they're talking to AI?

Yes. The assistant says who it is and who it's answering for. Anything it can't handle, such as a complaint or an unusual job, comes straight to you.

What happens to my customers' data?

I follow UK GDPR. I only connect what the job needs, I'll tell you in writing where your data is kept before anything goes live, and nothing is used for anything other than running your business. The details are in my privacy policy.

What if it doesn't work for my business?

We start small, with one or two jobs, so you can see it working before you commit to anything more. The first chat is free, and you'll get a short written plan either way.

Let's find where AI fits into your week.

Book a free, no-pressure chat. You'll leave with a short written plan, whether or not we work together.